Johannesburg, the New York of South Africa, is the gateway to Africa and The Kruger National Park. Absorbing both African and international influences, it has its own culturally rich identity. Also known as Egoli, translated to the City of Gold, it was built around the gold rush in the 1900s. It is now leading the way in fashion, music, art and finance; a fast paced urban delight. Let us showcase nightlife, public street art, culture and wildlife. You haven’t experienced the real South Africa until you visit Joburg.
We chose to be in the vibrant cultural hub of Braamfontein, because we believe that the area shows the most authentic side of central Johannesburg - where you can experience everyday life surrounded by locals, students, travelers, academics, alchemists and artists.
Once in Joburg is not your average hotel. It is a way of life that encorporates the standards of a three star hotel and the vibe and energy of a backpackers hostel. Free breakfast and barister made coffee is included for all guests, served at The Immigrant, our own in-house restaurant.
We have a variety of room options available to suit any budget, and we are most remembered for curating Once in a lifetime itineraries and memories in the City of Gold.
The Braamfontein precinct is a creative hub where you’ll stumble across coffee roasters and coffee shops, restaurants, some of the trendiest fashion boutiques between modern co-working spaces outdoor food markets and nightlife hot spots that showcase local South African talent.
We can tailor make a package to suit your groups needs. We offer packages for students, corporate groups and large tour groups including meals, accommodation, transport and experiences.Book a Group
Braamfontein is the cultural and student hub of Johannesburg. We are close to Wits University, Constitution Hill, the Civic Centre and Newton. Also very near the Museum of Africa, Joburg Zoo, Carlton Centre and the South African Museum of Military History. Not to mention the best Retail Stores, Restaurants, Breweries, Coffee Shops, Bars and Clubs.
We are proud to be the first hotel company in South Africa to pass our Fairtrade accreditation with 100% - which is testament to the way in which we do sustainable and responsible business.